Whether you want a small Website with just a few pages of text or one more complex, you can keep costs down and get your Website up and running quickly if you take the time to define the purpose and scope of the project before you look for a Web developer.

How successful are your online pay-per-click (PPC) advertising campaigns? What about your email marketing efforts? Are you getting traffic to your Website, but not getting as many new orders as you had hoped for? If so, you could be making one of the following five common mistakes.